For each new client, Mangrove trees are planted in Madagascar
Trees hold such symbolism and poetry. They show how, given the right conditions, a living thing can thrive and blossom and grow to its magnificent full potential.
I see optimism in a seed, action in root growth, strength in the trunk, protection from bark, intelligently branching out in just the right shape with an acceptance of seasonal adaptation.
The planting of new trees perfectly represents the intersection of an ongoing personal interest, what the planet needs and how clients grow.
The UK based B-Corp, Earthly, measures success by not simply neutralising new carbon creation but by reversing climate breakdown. Mangrove trees are up to 5 times more effective at removing CO2 from the atmosphere versus UK trees or tropical species.
As from Summer 2022, for every new client, Earthly arranges for new Mangrove trees to be planted to reforest Madagascar, a biodiversity hotspot and a top 200 global ecoregion.
My clients are enabling at least 1,000 mangrove trees to be planted every year, where they are desperately needed.
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